The Art of Social Media

03/03/2011 posted by Matt

Queensland Arts Council event
Last week I presented to 85 artists as part of Queensland Arts Council’s efforts to support creativity on the Sunshine Coast. It struck me that artists have a distinct advantage over the rest of us in that they are innate content creators. While I often struggle to make my daily output tangible, artists should find it much easier.

I always struggle to find a blog post image that represents ‘advice’ (basically, advice is what I do) so I was really excited to share some thoughts on social media with the audience because I knew they’d be able to take action straight away. I’ve had some conversations since with Natalija Brunovs, Kim Schoenberger, Wyn Vogel and Evangeline Cachinero and they all confirm my instincts that artists have a natural grasp on social media. Continue Reading »

Embedding Social Media Coverage

02/02/2011 posted by Jackson

 

Image posted on twitter by @JustinPinner

Cyclone Yasi is currently raging! Either it’s fear of what our friends further north will find in the morning or I can actually feel a barometric pressure change.

Keeping an eye on how social media is being used in mainstream media we noticed how abc.net.au is displaying Cyclone Yasi real time updates from both private individuals as well as news sources side by side: http://www.abc.net.au/news/infographics/storify.htm?id=preparations-for-cyclone-yasi .

Here are a couple of tools developed for this purpose: Continue Reading »

Genuine Business, Better Business

03/11/2010 posted by Matt

Anyone that runs a business knows how hard it is to take time out. The best excuse to do so, is to learn things that will help improve your business performance. On 23rd and 24th November, I’ll be joining a great line up of speakers at the J in Noosa Junction, to talk about the challenges facing business. Continue Reading »

‘checking in’ on foursquare for
business and pleasure

31/08/2010 posted by Jackson

Some young folk using foursquare socialy at the bar

Foursquare is a location based social networking application and game for smartphones making a lot of noise in the media of late. It may sound useless to some, but the location based technology driving foursquare is here to stay. It is a fun way to understand more about your surroundings and an interesting way to attract and keep more business.

For those who don’t know foursquare, here’s a brief description from their website:

Continue Reading »

Australians Use of Social Media

16/07/2010 posted by Matt

Australia's participation in online social media

Australia's participation in online social media

These figures from Roy Morgan seem very low to me. It would have been good to see a comparison vs US or UK.

Surely more than 1% of the sample used an online dating service, or were they too ashamed to say so? Also, where is twitter in this list? Would it have been included in the social networking?

What surprises you about this data?


What’s the use of social media?….’to do’ list

10/06/2010 posted by Matt

My Tourism Noosa presentation on 9th June included a lot of references that weren’t captured in the slides so I thought I’d outline some of them here to help anyone who’s following up on their ‘to do list’ I gave them.

Continue Reading »

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