



For: Embiggen Books
This iconic bookstore on Queensland’s Sunshine Coast is one of very few in Australia that specialise in non-fiction. As a new-comer to the market, Embiggen wanted a leading-edge transactional website to drive national and international business.
The technical challenge was to develop a solution that updated the inventory automatically via the point of sale (eBility). PunkLogic researched and specified the ecommerce platform, Magento to handle the 16000 products on sale. In collaboration with Mach Technology we produced the middleware for the integration.
Finally, we helped source and engage a specialist web hosting consultant to optimise the site for speed and performance. Jackson oversaw the project and recalls what he liked about using Magento: “The search feature is solid out of the box with the ability to define synonyms and search redirects. The single page checkout is sweet and the overall user experience is very good.”
The first 26 sales generated $1468 and an average value per site visit of $0.38.
Embiggen are on track for a positive return on investment within their first year of trading.
Mr. Embiggen's outstanding expertise in Art & Science Books is matched by their service. Check out Embiggen Books today.